Jon also opens up about his move from a big dealership to a smaller one in Easton, Maryland, and why mastering phone skills, logging phone leads, and following up with customers are game-changers in car sales.

Fast-forward to his current role at Car Dealership Guy, Jon’s helping automotive creators find their product-market fit and grow in the ever-evolving media landscape.

Topics:

- Exporting cars during a global crisis

- Transitioning from large to small dealerships

- The importance of phone training and lead management

- Insights into Car Dealership Guy's mission and growth

About The Lasso:

The Lasso is a revolutionary platform where consumers can auction their cars to a network of hundreds of hundreds of dealers. We aim to make car selling easy and hassle-free. Get multiple offers, the best price, and no fraud—all in one place. Visit our website to learn more!

Connect with us:

• Website: https://www.thelasso.com/yt
• For dealers: https://www.thelasso.com/for-dealers/yt
• Instagram: https://www.instagram.com/thelasso/
• TikTok: https://www.tiktok.com/@thelasso
• Facebook: https://www.facebook.com/thelasso
• X: https://x.com/thelasso

Thanks for listening!

In this episode, Nate Mihalovich sits down with Anthony Mazzone Jr., founder of Alpha Sales, to dive deep into his inspiring journey in the car sales industry. Anthony opens up about how he got his start as a young salesperson, the early challenges he faced, and how a positive attitude, sharp sales skills, and strong customer relationships helped him succeed. He shares his transition into a closing role, revealing the strategies that helped him close deals and eventually step into a leadership position as a sales manager.

After overcoming personal hurdles, Anthony launched his own sales training business, determined to create a formal sales training system for car dealerships. Now, he has his sights set on scaling his online university and expanding into other industries.

About The Lasso:

The Lasso is a revolutionary platform where consumers can auction their cars to a network of hundreds of hundreds of dealers. We aim to make car selling easy and hassle-free. Get multiple offers, the best price, and no fraud—all in one place. Visit our website to learn more!

Connect with Us:

• Website: https://www.thelasso.com/yt
• For dealers: https://www.thelasso.com/for-dealers/yt
• Instagram: https://www.instagram.com/thelasso_hq
• TikTok: https://www.tiktok.com/@thelasso
• Facebook: https://www.facebook.com/thelasso
• X: https://x.com/thelasso

Thanks for listening!

Today, we’re chatting with Yusuf Benallal, Co-Owner at Charlotte Auto Center. In this episode, Yusuf shares his journey from a young car enthusiast, to starting an automotive tech company, to where he is now, including all the pivots along the way. With a background in applied math and a wealth of experience in the auto industry, Yusuf has developed a unique perspective on the dealership space, focusing on transparency and social media engagement.

Highlights:

- After setbacks in the tech space, Yusuf returns to the dealership business, leveraging his experience and social media presence.

- Yusuf emphasizes the importance of transparency and using social media for lead generation and customer engagement.

- He talks about exposing dishonest practices in the industry and educating customers on what goes on behind the scenes.

- Yusuf shares how creating videos showing the struggles people face, like repossessions, tend to resonate the most with his audience.

- He discusses his broader vision for leveraging his social media following to impact the dealership space positively.

Whether you're a dealer, a car enthusiast, or just curious about the industry, tune in for an engaging conversation filled with practical advice, personal stories, and a deep dive into the intricacies of life at a dealership.

Today, we’re chatting with Ashton Carroll, the driving force behind General Manager at DCH Tustin Acura. In this episode, Ashton shares his fascinating journey from aspiring lifeguard to influential car dealership leader. Learn about his career path, industry insights, and his vision for redefining car sales.

Highlights:

• Ashton's unexpected start in the car dealership industry
• Selling Cutco knives before transitioning to car sales
• Ashton's philosophy and approach to car sales and the importance of honesty and transparency
• Meeting the CEO of Toyota and pioneering new sales methods
• Emphasizing customer needs and eliminating traditional sales games

Whether you're a dealer, a car enthusiast, or just curious about the industry, tune in for an engaging conversation filled with practical advice, personal stories, and a deep dive into the intricacies of running a dealership.

Today, we’re chatting with Nolan Fisher, the General Manager at Lithia & Driveway and diving into Nolan’s inspiring career journey in the automotive industry, starting from his unexpected entry into the dealership space to his current leadership role.

Highlights

• The importance of structure and accountability within a sales team.
• How Nolan transitioned from sales to management and the lessons learned along the way.
• Strategies for effective inventory management in a rapidly changing market.
• The role of customer service in building lasting relationships and ensuring business success.

Whether you're a dealer, a car enthusiast, or just curious about the industry, tune in for an engaging conversation filled with practical advice, personal stories, and a deep dive into the intricacies of running a dealership.

Today, we’re chatting with Joshua (Josh) Overbey, the Managing Partner of ReCar LLC, a dealership that specializes in rebuilt title vehicles. In this episode, you’ll discover the challenges and opportunities of selling cars online with Josh, who shares his expertise on customer retention, the role of reconditioning (recon) in dealerships, and the advantages of collaborating with trusted builders. We discuss the process of rebuilding titles, the importance of financing in business expansion, and ReCar's commitment to buying and selling clean title vehicles, including bag deployment and theft cars.

Highlights:

• Pricing and Inventory Management: Pricing vehicles correctly and turning inventory quickly are crucial for profitability.
• Data-Driven Decisions: Using data to inform pricing decisions and track key metrics like days on the website and turn time is important for success.
• Customer Relationships: Maintaining customer relationships and exploring post-sale opportunities can lead to increased customer retention.
• Transparency and Quality: Transparency is a priority for ReCar, with CARFAX reports provided and customers encouraged to inspect the vehicles.
• Expansion Plans: ReCar plans to expand with the Drive Nation brand and open new store.

Whether you're a dealer, a car enthusiast, or just curious about the industry, tune in for an engaging conversation filled with practical advice, personal stories, and a deep dive into the intricacies of running a dealership.

Today, we’re chatting with the General Sales Manager of Kirksville Motor Company, Bill Vaughn.

In this episode, we dive into the unique experiences and insights from the car dealership world. Discover the inspiring journey of Bill Vaughn, from starting as an internet lead guy to becoming the General Sales Manager, and the valuable lessons he learned along the way.

Highlights:

• Bill's career progression and the risks he took to advance.
• The importance of mentorship and learning from experienced colleagues.
• Strategies for managing a successful dealership in a small town.
• Balancing work-life priorities and fostering a supportive work environment.
• Hiring practices and goal-setting for sales teams.

Whether you're a dealer, a car enthusiast, or just curious about the industry, tune in for an engaging conversation filled with practical advice, personal stories, and a deep dive into the intricacies of running a dealership.

Formby is a seasoned automotive professional who manages a metro dealership selling 250 to 400 cars a month. Our guest has been with Toyota Marin for over four years and brings a wealth of experience from his 10 years at Toyota corporate.

We explore his journey from a Division One swimmer at UC Santa Barbara to a key figure in the automotive industry. He shares how his athletic discipline translated into his professional life and the valuable lessons learned during his time at Toyota corporate. From handling inventory and mastering data analysis to navigating the challenges of the used car market during COVID, his story is one of resilience and continuous learning.

Join us as we dive into the intricacies of dealership management, the importance of data in decision-making, and the evolving dynamics of the automotive industry. Whether you're an industry insider or just curious about what goes on behind the scenes at a car dealership, this episode offers a fascinating glimpse into the world of automotive sales and management.