Key Takeaways:

• Innovation can come from rethinking existing systems, not just creating new ones.
• Starting small with available resources can lead to scalable business opportunities.
• Building the right team is critical in physically demanding and niche industries.
• Sustainable practices can create both environmental impact and viable business models.

Key Takeaways:

• Hard work matters- but working smart and striving to be the best at what you do matters more.
• Waste isn’t garbage,  it’s an opportunity to create value through innovation.
• Purpose-driven entrepreneurship often requires financial risk and resilience.
• Integrity and culture are critical when scaling in industries where trust matters.

Key Takeaways:

• Solving a real problem starts with deeply understanding it, not jumping straight to the solution.
• Listening to customers consistently is one of the most powerful tools for building and improving a business.
• Profit and purpose don’t compete and when aligned growth becomes fuel for greater impact.
• Building a company requires shifting from doing everything yourself to empowering others to execute the vision.

Key Takeaways:

• Setbacks can become powerful turning points when reframed with perspective and intention.
• Kindness and clear communication are essential leadership skills, especially under pressure.
• Strong foundations make it easier to adapt and grow when the vision evolves.
• Helping others selflessly can open unexpected doors in business and life.

Hosted by Jay-Ann Gilfoy, CEO of Meridian Credit Union, Small Business, Big Impact returns for Season 2 with inspiring stories from Ontario entrepreneurs proving that growth and giving back can go hand in hand. From community-focused restaurants to sustainability-driven startups, this season explores how purpose and profit thrive together.

Visit Meridian at: meridiancu.ca

In this episode, Jay-Ann sits down with Elora Gartley, founder of Nova Phoenix Counseling, to explore the realities of leading with purpose in the mental health space. From overcoming personal trauma to scaling a thriving business, Elora shares how she expanded her practice by opening multiple locations and building a dedicated team.

Key Takeaways:

• How Elora’s personal experiences with mental health shaped her path in social work and entrepreneurship.
• The challenges of launching a business while juggling multiple jobs and growing from a single office to a multi-location practice.
• The power of relational leadership in fostering a judgment-free, supportive workplace for both clients and staff.

Learn more about Nova Phoenix Counselling

Visit Meridian at: meridiancu.ca

On this episode of Small Business Big Impact, host Jay-Ann Gilfoy sits down with Brandon Day, founder of Community Builders, a nonprofit social enterprise transforming lives in Ontario. Brandon shares his personal journey from struggling to find purpose to creating a business model that provides career opportunities while addressing the housing crisis.

Key Takeaways:

● Why investing in trades training is crucial for community development

● The benefits of a social enterprise model over traditional nonprofits

● The innovative ways Community Builders is tackling both housing and employment gaps

Learn more about Community Builders

Visit Meridian at: meridiancu.ca

In this episode, Jay-Ann sits down with Veneise George, the founder of Yawdi, a line of premium, all-natural condiments inspired by international flavors. What started as a homemade marinade in her kitchen is now stocked in major grocery chains like Sobeys, Loblaws, and Metro. Veneise is here to share her story and why believing in your product is critical if you want to grow your business. 

Key Takeaways:

• You don’t need everything to be perfect before launching. Start with what you have, learn along the way, and improve as you grow.
• Success doesn’t happen overnight. Every small win and piece of positive feedback can be the motivation to keep pushing forward, even when things get tough.
• People connect with the real story behind a brand. When a product reflects culture, tradition, and passion, it resonates on a deeper level with customers.

Learn more about Yawdi

Visit Meridian at: meridiancu.ca

Key Takeaways:

• How Katherine transformed her lifelong love of gardening into a unique business model.
• The emotional challenges she faced after the loss of her mother and how it fueled her entrepreneurial journey.
• Why resilience, adaptability, and embracing fear are essential for success.
• Her take on ignoring naysayers and staying focused on your vision.

Mon Petit Chou: https://www.instagram.com/monpetitchoubouquets/

Visit Meridian at: meridiancu.ca

Jay-Ann sits down with Arni Mickelson, founder of Northern Village and chair of Be Local Ontario, to explore how mission-driven companies can create lasting change. Arni shares his journey from working in the tech sector to founding Northern Village, a company dedicated to providing accessible technology solutions for social benefit organizations. He also explains how B Corp certification validates a company’s commitment to accountability and transparency, ultimately building consumer trust.

Key Takeaways:

• The surprising impact of B Corp certification on revenue growth and brand recognition.
• Why B Corps are more than just a certification, they're a trust signal for consumers and businesses alike
• The importance of decentralization in tech and why local solutions matter more than ever.
• How small businesses can stay true to their values while scaling their impact.

Learn more about Northern Village

Explore Be Local Ontario

Find out about B Corp Certification

Visit Meridian at: meridiancu.ca

In this debut episode of Small Business, Big Impact, host Jay-Ann Gilfoy, CEO of Meridian Credit Union, sits down with Melanie Cote founder of Do Good Donuts, a social enterprise that’s sprinkling hope and opportunity for young adults with developmental disabilities. Inspired by her daughter Alma, Melanie shares how she went from rolling dough in a church basement to tackling the challenges of scaling a purpose-driven business. This episode dives into the sweet spot between passion and purpose, and why creating inclusive workplaces is always a recipe for success. 

Key Takeaways:

• How personal experiences can fuel entrepreneurial ideas.
• The challenges of starting a social enterprise in a limited-capacity setting.
• Insights into choosing between nonprofit and for-profit business models.
• Why creating inclusive workplaces benefits both employees and employers.

Do Good Donuts: dogooddonuts.org

Visit Meridian at: meridiancu.ca

Welcome to Small Business, Big Impact, hosted by Jay-Ann Gilfoy, CEO of Meridian Credit Union. Each episode uncovers the real stories of Ontario's small business owners, exploring their unexpected challenges, lessons learned, and hard-won successes. Whether you're launching your first venture or scaling an established one, get inspired by insights from those who’ve been there.

Visit Meridian at: meridiancu.ca